Launch Mobile Media rates can be as low as 80% less than a schedule of 30-second TV spots, 60% less than a quarter page B & W newspaper ad, 50% less than a 4-color full page magazine ad, 40% less than a 60-second drive time radio spot and is very competitive with direct mail and outdoor advertising.
Stationary Billboards, expensive monthly costs, high production costs, and 70%-80% of people drive to and from work and home each day taking the same route.
Direct Mail, Junk Mail, most of it gets thrown away before it makes it in the house.
Newspaper, subscription rates are going down and advertising rates are continuously rising.
TV and Radio - Who listens to commercials anymore! With TIVO and satellite radio, its harder to find people with this media.
Studies show that 96% of the viewers of mobile outdoor advertisements say they have more impact than a static billboard. - American Trucking Association Study